New visual identity
In 2015, the Guides and Scouts of Finland held a public competition to find a new visual identity. In my design, I aimed to create a visual identity that would capture the spirit of the organization and appeal to its members. The new identity reflects the adventurous nature of scouting while incorporating elements from Finland's beautiful natural landscape.
My role: Art director / designer
Year: 2015
Year: 2015
Communication concept
